Background
Launching a Classic Glam Fashion Brand - Miniaar.
Background
Miniaar is the celebration of womanhood, designing attires of high integrity and modesty. Our team collaborated with fashion brand Miniaar to create a highly effective e-commerce website that can resonate with their unique and timeless style.
To create a platform that can tune in with the blend of traditional and fashionable attires, and captures the heart of the audience.
Vision
The Challenge
The Challenge
To establish the brand in UAE, and create a brand image that can deliver their passion and love for designing, embroidery, and elegant attires.
To tune in with the audience with active, and engaging social media and bridging the gap between the brand and audience.
The Solution
The Solution
Our team spoke through our creative, intriguing, and engaging work. We developed an interacting and unique brand image that connects with the audience and helps establish a strong bond.
Website Development
Creating a website that is modern, stylish, and timeless as their attires. We understood their vision and represent it through the engaging, and creative website.
Social Media
Our idea is to create impact, to open the curiosity of the audience to know more, and engage more with an idea that they can dress up uniquely, in a way that resonates with them and thereby establishes the brand's aesthetics.
Brand video and Photoshoots
Miniaar’ storytelling is all about creating a visual world. And this was done by showcasing the designs through beautiful images and videos, shot in an engaging and visually arresting way.
Blogger outreach
To extend the reach of the brand, we engaged with influencers who resonated with the brand values to engage with our audience further.
Visit MiniaarPhotoshoot
Result
Result
Establishing the brand in UAE with a modern, timeless, and engaging feel and building a creative, unique, and dynamic website to match. Delivered their story, and their vision in all segments of branding.
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